Struggling to Grow Commercial Service?
You’re not alone. Most teams hit a wall trying to grow without the right approach. Inspection Driven Mindset is a field-proven sales approach that unlocks growth, deepens customer loyalty, and turns service into a strategic growth engine.
What is the Inspection Driven Mindset?
The Inspection Driven Mindset is a field-proven sales approach built around one simple truth: inspections create opportunity. By starting with an inspection, reps uncover deficiencies, demonstrate expertise, and open the door to meaningful service conversations. This shifts the sales conversation from persuasion to insight and changes your status from vendor to trusted advisor.
It’s not a pitch or a script. The Inspection Driven Mindset gives you the framework, tools, and discipline to execute consistently in the field. It builds sales momentum by surfacing hidden risks, clarifying next steps, and guiding customers toward proactive investment.
Commercial service companies that embrace this mindset experience more wins, more profits, and more consistent growth. Instead of hoping for inbound calls or racing to the bottom on price, they win by leading the conversation. They turn insight into action and service into a strategic advantage.
Where Service Drives Growth
The Inspection Driven Mindset is built for commercial service companies where uptime and safety are mission-critical.
Access Systems
Dock & Door
Electrical
Elevator
Life Safety
HVAC
Plumbing
Roofing
The Playbook
You can get from Point A to Point B many ways. We get you there faster, with no guesswork.
The Playbook is a complete system built for commercial service sales, grounded in field experience, not theory. Included are six focused guides covering prospecting, cold outreach, inspections, objections, vertical market strategy, and more. Each one is designed to help you win in the field, not gather dust in a binder.
01. Internal Mastery
The foundation of consistent performance. It’s about building the habits, mindset, and personal discipline that wins in the field.
02. The Art of Prospecting
We teach you how to create real opportunities by targeting the right sites, in the right industries, with a disciplined field approach.
03. Question Framework
The right questions control the conversation. Our framework gives you clear categories of questions that uncover problems and expand urgency.
04. Objections
Objections aren’t roadblocks, they’re signals. This section breaks down the most common objections and shows you how to navigate them with confidence.
05. Sales Fundamentals
You’ll learn the core field skills needed to earn trust, uncover risk, and guide buying decisions by leading with technical observations, not persuasion.
06. Vertical Market Strategy
We break down key industries so you can spot operational patterns, ask smarter questions, and position your value in ways that actually resonate.
How We Help
Field-proven solutions to help you drive high-margin growth through commercial service and inspections.
The Playbook
The Playbook
1:1 Coaching
1:1 Coaching
Group Coaching
Group Coaching
Consulting
Consulting
Partnerships
Partnerships
Digital Marketing
Digital Marketing
The Story Behind Inspection Driven
My sales career began in B2B marketing, working with businesses in agriculture, construction, and outdoor recreation. After exiting the agency I helped lead, I entered the commercial overhead door industry.
By applying what I had learned in B2B sales, I quickly became a top producer at the #1 IDA Top 100 dealer for commercial revenue and total revenue. That success led to an opportunity with another IDA Top 100 dealer, where I became the top rep in just 45 days.
After seeing how most companies train their reps and hearing the same struggles repeated across the industry, it became clear there was a critical gap in service sales training. That insight led to the creation of the Inspection Driven Mindset, a practical system built to help commercial reps win more consistently and perform at a higher level in the field.
Get Free tips to lead with insight, not persuasion.
Join the Inspection Driven Mindset and discover how top commercial reps uncover hidden risks, build trust, and open the door to meaningful service conversations.
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